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Social Media Strategy

Customer influence can make or break brands and organisations. How do you manage your online reputation when you customer is in the driving seat? What can you learn from listening to social media conversations? How do you successfully join conversations? And how do you measure social media success and ROI?...

Following this training course, you will be able to:
•    Develop a strategic social media plan for your brand or organisation
•    Define social media objectives and KPI’s
•    Use social media channels to engage with your audience(s)
•    Plan your social media content strategy
•    Measure the success of your social media efforts

The Social Media Strategy course is designed for Management and Executives involved in Marketing, Communications, Public Relations, Content Producers, Community Managers and from B2C, B2B and not-for-profit organisations as well as Digital Agency Executives.

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